For many budget-crunched school districts, raising funds for everything from learning content materials to entire departments is increasingly difficult. Many consider using advertising on school buses and other locations throughout the school to compensate for their lack of funds. Athletic departments have traditionally accepted sponsorship. But where do we draw the line? Is it OK for schools to sell other advertising spaces?

Many people are outraged by the advertising industry’s finding its way into schools. School advertising not only distracts children from learning content, but it’s a mandatory barrage due to compulsory education laws. At home, kids can turn off the TV or choose not to listen to the radio. But at school they are compelled to view ads–often with unhealthy learning content–like those for big beverage companies or fast food restaurants.

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